Goals
Identify your goals
Understanding your business and how a web presence can benefit you is vital to its success. Creating a vision for your site helps you identify what your goals or objectives might be. These are important to measure the success of your site once it’s launched.
What do you want your website to achieve?
A website is a cost effective tool for communicating with your customers, if you don’t have a site, chances are, your competitors do. Setting a vision and goals for your site is the first step.
What will you accomplish by having a website?
Write down what you want to achieve, continuously refer to this when planning. These goals will help you focus solving particular needs.
How will having a vision help you?
A defined vision will ensure your finished site benefits your business needs. Your vision could be to communicate with your customers or to increase your sales revenue. This vision will provide focus on content and functionality.